I updated “Persuasion and Operant Conditioning: The Influence of B. F. Skinner in Big Tech and Ed-tech” with selections from “A Call for Critical Instructional Design”.
Operant conditioning and the manipulation of response to stimuli are at the heart of theories that support instructional design. But more, they form the foundation of almost all educational technology-from the VLE or LMS to algorithms for adaptive learning. Building upon behaviorism, Silicon Valley-often in collaboration with venture capitalists with a stake in the education market-have begun to realize Skinner’s teaching machines in today’s schools and universities.
And there’s the rub. When we went online to teach, we went online almost entirely without any other theories to support us besides instructional design. We went online first assuming that learning could be a calculated, brokered, duplicatable experience. For some reason, we took one look at the early internet and forgot about all the nuance of teaching, all the strange chaos of learning, and surrendered to a philosophy of see, do, hit submit.
The problem we face is not just coded into the VLE, either. It’s not just coded into Facebook and Twitter and the way we send an e-mail or the machines we use to send text messages. It’s coded into us. We believe that online learning happens this way. We believe that discussions should be posted once and replied to twice. We believe that efficiency is a virtue, that automated proctors and plagiarism detection services are necessary-and more than necessary, helpful.
But these are not things that are true, they are things that are sold.
Source: A Call for Critical Instructional Design
It is only now, a decade after the financial crisis, that the American public seems to appreciate that what we thought was disruption worked more like extraction—of our data, our attention, our time, our creativity, our content, our DNA, our homes, our cities, our relationships. The tech visionaries’ predictions did not usher us into the future, but rather a future where they are kings.
They promised the open web, we got walled gardens. They promised individual liberty, then broke democracy—and now they’ve appointed themselves the right men to fix it.
But did the digital revolution have to end in an oligopoly? In our fog of resentment, three recent books argue that the current state of rising inequality was not a technological inevitability. Rather the narrative of disruption duped us into thinking this was a new kind of capitalism. The authors argue that tech companies conquered the world not with software, but via the usual route to power: ducking regulation, squeezing workers, strangling competitors, consolidating power, raising rents, and riding the wave of an economic shift already well underway.
In a winners-take-all economy, it’s hard to prove the rulers wrong. But if the tech backlash wants to become more than just the next chapter in their myth, we have to question the fitness of the companies that survived.
Source: An Alternative History of Silicon Valley Disruption